The Canine Review

The Canine Review

Pet Food Company Targets, Taunts Veterinarians

The most frustrating part of his job, Just Food For Dogs chief medical officer Chavez says, is an “easy” question. Convincing “veterinarians," he continues, "who have a biological education and understand physiology that real food…real chicken; re

Dec 23, 2020
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One company's leaders in the lucrative fresh pet food movement have adopted an unusual marketing strategy: target veterinarians. That's what transpired when TCR interviewed Just Food For Dogs founder…

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